Analysis Group Affiliate Roger Ware Receives Canadian Bar Association Award for Paper on Loyalty Discount Programs

May 10, 2018

The Canadian Bar Association (CBA) honored Analysis Group affiliate and Queen's University Professor Roger Ware with a 2018 Bill Miller Memorial Award for his article “The Economics of Multiproduct Loyalty Programs.” The award – established by CBA's Competition Law Section in memory of the late William (Bill) Miller, former General Counsel of the Competition Bureau Legal Services division of the Canadian Department of Justice – honors up to two of the best articles published in the Canadian Competition Law Review during the previous calendar year, according to criteria that include originality, theoretical and practical value, quality of writing, and quality of evidentiary support.

Professor Ware's article reviews the economic theory of loyalty discount programs. It emphasizes recent developments in both economic understanding and applications, with an eye to their possible anticompetitive effects. Noting that the law and economics of loyalty discount programs have been in flux for some time, he begins by setting out a taxonomy designed to capture the essential attributes of four kinds of loyalty programs. Professor Ware then goes on to analyze the procompetitive and anticompetitive aspects of these programs and assess the possibility of creating bright-line tests to identify whether a loyalty program is anticompetitive or not.

The award was presented on May 10, at the 2018 CBA Competition Law Conference in Toronto.

View paper