SimpleAir v. Google, et al.

In a patent infringement suit, technology licensing company SimpleAir alleged that Google's cloud messaging service infringed its data transmission patents and sought more than $100 million in damages for the alleged infringement. An Analysis Group team -- including Managing Principal T. Christopher Borek and Lisa Pinheiro; Principal Robert Vigil; and Vice Presidents John Browning and Peter Hess -- was retained by counsel for Google to support Professor David Reibstein of The Wharton School at the University of Pennsylvania. Professor Reibstein prepared a report reviewing and assessing the conjoint survey provided by SimpleAir's opposing expert. After a four-day trial, a federal jury in the US District Court for the Eastern District of Texas found that Google did not infringe the patents in question.