Analysis Group Affiliates to Join ABA Panel on the Role of Marketing Experts in Litigation, Moderated by Manager Kate Schofield and Organized by Vice President Anne Catherine Faye
Event:Marketing Scholarship: Applications in Complex Litigation
Date: June 7, 2023
Host:American Bar Association (ABA) Antitrust Law Section and Advertising Disputes and Litigation Committee
Times: 9:00 a.m. (PT) / 12:00 p.m. (ET)
Analysis Group affiliated experts Punam Anand Keller and David J. Reibstein, along with co-panelist Scott Watson (Quinn Emanuel Urquhart & Sullivan), will join an ABA webinar, moderated Manager Kate Schofield, on the increased role of academic marketing and consumer behavior experts in litigation. The panel will discuss applications in a wide variety of litigations, including in the areas of intellectual property, antitrust, consumer protection and privacy cases. This session is organized by Vice President Anne Catherine Faye, a vice-chair of the ABA’s Advertising Disputes and Litigation Committee.